The Academy of Motion Picture Arts and Sciences has revealed the campaign art for the 93rd Oscars, and a Mexican artist Victoria Villasana stands out among seven artists that contributed to the project.
The 2021 campaign illustrates this year’s tagline “Bring Your Movie Love,” celebrating “our global appreciation for the power of film to foster connection, to educate, and to inspire us to tell our own stories,” says the Academy in a press release.
The Academy invited seven international artists to create custom Oscar statuette art inspired by the question “What do movies mean to you?” In addition to Villasana, the other artists are Temi Coker, Petra Eriksson, Magnus Voll Mathiassen, Michelle Robinson, Karan Singh, and Shawna X.
This year’s campaign features an expanded color palette, broadening the artists’ approach to reimagining the iconic statuette. The design ranges across illustration, motion design, painting, photography, and textile art. The inspiration for the design comes from the artists’ love of the 20s and ’30s theater and film.
Born in Guadalajara, Mexico, Villasana is a textile artist interested in history, culture, and how people relate to each other through their vulnerabilities in a fragmented and post-digital world. According to her biography, the dynamism in Villasana’s work stems from the way the thread is left uncut, far below the frame, giving a surreal and unfinished aesthetic that reflects on the importance of acceptance of change, imperfection, and the ephemerality of life.
Villasana, who divides her home between Mexico and England, continues to explore her medium through installations, social projects, editorial and commercial work, collaborating with artists, brands, and galleries worldwide.
Her entry is featured on the AMPAS social media (Instagram, Twitter, and Facebook).
This year’s Oscars will be held on Sunday, April 25, and will be televised live on ABC at 8 p.m. ET and 5 p.m. PT. The ceremony also will be televised live in more than 225 countries and territories worldwide.
Featured Top Photo: Victoria Villasana and her textile art that is part of the Oscars’ campaign art this year. Photo: AMPAS