Latinas and wellness is a growing movement. Focused on holistic health (mental, physical, emotional, financial) with an emphasis on community, cultural connection, and empowerment. LatiNation Media is leaning into that momentum with the return of its health and wellness series, Esencia: Latina Wellness, hosted by journalist Katherine Castro. Kicking off 2026, the series underscores a powerful industry truth: Latinas are not only wellness-forward consumers with disposable income—they are informed decision-makers. And information – wellness information, it what Esencia: Latina Wellness delivers.

Esencia: Latina Wellness positions itself at the intersection of science, culture, and community. The series features evidence-informed conversations that resonate with bilingual Latinas seeking clarity, credibility, and relevance in an often trend-saturated wellness marketplace.

Esencia adopts an editorial-first approach that prioritizes context over hype. Each episode brings together medical professionals, holistic practitioners, and cultural voices to examine how identity, prevention, and science shape everyday wellness decisions—an approach that mirrors the values of a sophisticated Latina audience investing in long-term health.

The new season opens with “The Benefits of Peptide Therapy,” featuring Amber Cameneti, a Beverly Hills–based registered nurse specializing in peptide therapy and regenerative wellness, and host of the Ageless Blonde podcast. The episode explores the growing interest in peptide-based treatments within longevity and preventative medicine, offering viewers a grounded, accessible look at the science, real-world applications, and lifestyle considerations driving this emerging category.

By spotlighting both innovation and expertise, Esencia taps into a broader shift within the wellness and beauty industries—one where Latinas are demanding transparency, culturally fluent care, and representation from professionals who understand their lived experiences. Just as importantly, the series reinforces a growing ecosystem of Latina support: Latinas uplifting Latina experts, brands, and businesses.

The return of Esencia: Latina Wellness also aligns with LatiNation Media’s broader strategy to expand original programming across health, lifestyle, and culturally driven verticals. As an English-language media studio serving U.S. bilingual Latinos, LatiNation continues to demonstrate how authentic, culturally rooted storytelling can drive both impact and engagement.

With its unapologetically bicultural lens and multiplatform reach—spanning linear TV, streaming, FAST/AVOD/CTV, digital, and social—LatiNation Media connects brands and audiences to what it calls “the new mainstream.” Reaching 81% of U.S. Hispanic households across the top 47 DMAs, the company remains a key player for industries looking to engage a Latina audience that is informed, influential, and investing in wellness on its own terms.

In Esencia: Latina Wellness, that influence isn’t just acknowledged—it’s center.

Available on the LatiNation App and airing nationally on LATV (check local listings),

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