Avenida Entertainment Group is taking center stage in the streaming landscape with its latest move: a strategic partnership between its newly launched streaming platform A+ and Nuestra.TV, the bilingual, ad-supported platform from Adsmovil. The collaboration will bring a curated selection of A+’s original English-language programming to Nuestra.TV, extending the reach of both platforms and reinforcing a shared mission—to authentically represent bicultural U.S. Latino audiences through compelling storytelling.

A+ (Avenida Plus), the brainchild of Avenida Entertainment Group, is carving out space in a media environment where Latino voices are often underrepresented or misrepresented. The platform delivers a carefully crafted slate of original series, docuseries, talk shows, and films that speak directly to the U.S. Latino experience—particularly bicultural and multigenerational viewers who toggle seamlessly between English and Spanish in their daily lives.

Among the standout A+ titles now featured on Nuestra.TV are Illegally Brown, Immigrant Voices of America, Baldo, Pinkafé Unfiltered, Barrio Chino, and Rated V. These stories span genres and formats, but all center Latino perspectives with authenticity, humor, and heart.

“This partnership between Avenida Entertainment Group and Nuestra.TV signifies a powerful alignment of innovation, cultural authenticity, and audience engagement,” said Fanny Grande, CEO of Avenida Entertainment Group. “By joining forces with Nuestra.TV and our streaming platform A+, we’re creating an unparalleled streaming experience that truly represents multicultural audiences. We’re also empowering a new generation of diverse creatives to share narratives that resonate deeply with viewers.”

The collaboration also amplifies the reach of A+, giving it access to Nuestra.TV’s expansive distribution across Roku, Fire TV, Apple TV, Android and iOS devices. Nuestra.TV has grown significantly since its 2020 launch, now offering over 10,000 hours of on-demand content and more than 20 FAST channels from the U.S., Latin America, and Spain.

Alberto Pardo, Co-founder and CEO of Nuestra.TV, echoed Grande’s enthusiasm. “Collaborating with A+ allows us to expand the bilingual experience we offer—while also creating new value for advertisers and content owners interested in reaching this high-growth audience,” he said.

With A+ programming now integrated into the Nuestra.TV ecosystem, the partnership stands as a major step forward in the evolution of Hispanic-targeted streaming. It also sets the stage for new co-marketing initiatives across AVOD (ad-supported video on demand) and FAST (free ad-supported streaming TV) environments.

By putting Avenida Entertainment Group and its A+ platform in the spotlight, this collaboration reaffirms the demand for Latino-driven content that doesn’t compromise on quality, language, or cultural nuance.

To explore A+ programming on Nuestra.TV, visit www.nuestra.tv, and learn more about A+ at www.aplusstreaming.com. Follow @watchaplustv on Instagram for updates and behind-the-scenes content.

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Crowdfunding:  A way of raising money to finance projects and businesses. It enables fundraisers to collect money from a large number of people via online platforms. Crowdfunding is most often used by startup companies or growing businesses as a way of accessing alternative funds.

Note: This is part of a listing service Latin Heat provides.  Any project listing in the LH Crowdfunding Listing is not endorsed by Latin Heat. Please do your own research before making any investment.

ENTITY: UNTOLD CONTENT GROUP

RAISING CAPITAL to support the production and distribution of this powerful film

Crowdfunding Campaign at https://www.supportourstory.com/burnpitsmovie

Untold Content Group, helmed by producer Joel M. Gonzales (The Long Game) have announced the launch of a crowdfunding campaign for their documentary, Thank You For Your Service: A Burn Pit Story. The campaign aims to raise capital to support the production and distribution of this powerful film, shedding light on the plight of veterans suffering from exposure to toxic burn pits during their service in Iraq and Afghanistan. The documentary is being produced Gonzales, CEO of Untold Content Group, and Hector Felix, who served as cinematographer. Co-Produced by Sovanna Mam and Kevin Flounlacker. The crowdfunding campaign will provide an opportunity for audiences to contribute directly to the production of the film and be a part of this groundbreaking project.

Thank You For Your Service: A Burn Pit Story delves into the devastating consequences faced by military members who have been exposed to burn pits, which have been used to dispose of waste materials, a common practice during the Wars in Iraq and Afghanistan.

The inspiration behind the film comes from the founding of Burn Pits 360, a non-profit organization dedicated to advocating for the rights and well-being of veterans affected by burn pits. The organization was founded in honor of Army Captain Le Roy Torres, who served in the U.S. Army for 23 years, including a deployment to Balad, Iraq from 2007-2008, and his wife Rosie Torres, who are the driving force behind this initiative. Torres himself battles Constrictive Bronchiolitis and Toxic Brain Injury, both linked to exposure to burn pits during his service.

“The idea for Burn Pits 360 started on our kitchen table. We had not done anything like this before. We both wanted to be able to help military personnel so they could get the medical care they so desperately need and deserve. From our humble beginnings with a single file cabinet from Office Depot all the way to Congress and standing next to President Joe Biden took five challenging years” said Rosie Torres.

“At Untold Content Group, we strive to bring social justice through the stories we tell. None more deserving than Rosie and Captain Le Roy Torres’s story. We want to put a spotlight not only in their triumph in Congress but also on the hundreds of thousands of military personnel who will benefit from knowing they are not alone” added producer Joel M. Gonzales.

The film will shed light on the long-lasting physical and mental health challenges faced by these brave individuals, emphasizing the need for better support and medical care.

For more information about Burn Pits at www.burnpitts360.org. Learn more about the Crowdfunding Campaign at https://www.supportourstory.com/burnpitsmovie.

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Los Angeles-based Avenida Productions headed by Fanny and Nelson Grande has received a seed investment of $250,000 from L’Attitude Ventures, a venture company that funds U.S. Latino-led and owned startups.

The company secured the working capital during the recent L’Attitude business conference in San Diego. More than 100 candidates vied for seed money, 23 were invited to showcase their business and five were selected to pitch on the conference main stage in front of industry leaders serving as judges.

The final terms of the investment were just finalized in the past few days, confirmed Avenida COO Nelson Grande in an exclusive interview with Latin Heat.

The quarter-million dollars arrive at a crucial time for the five-year-old young company. Just two months ago it opened up its very own 14,000 square-feet production studio space in a Latino-majority neighborhood about five miles from Hollywood. Currently, a series of sets are being built in order to kick into full production mode next year. “We’ll have various sets–a full apartment, a courthouse, a chapel, a bodega, a 747 airplane fuselage, a hospital and an elevator,” said Grande. He added that set construction is expected to be completed by mid-January.

The company is also gearing up to launch a new streaming service, the Indie Film Network, and crowdfunding platform for filmmakers next year. “This new seed fund will go primarily towards the company’s growth,” stated Grande in regards to the L’Attitude investment.

All new and upcoming services mean an extraordinary expansion of a company that aims to be a one-stop-shop for filmmakers from Latinos, women, LGBTQ and other underrepresented groups in film and TV.

Originally, the company was started by Grande and his partner and wife Fanny Grande as a production and crowdfunding consulting enterprise serving indie filmmakers and has reportedly helped raise several million dollars for nearly 200 projects, including Social Security, an action-comedy starring Danny Trejo currently in development, and the 2017 family drama feature Shine, starring David Zayaz. Other projects include the shorts Esta Es Tu Cuba and Always a Thorn and the feature drama Rich Kids. Other services also included capital raising and film distribution. Recently, the company raised more than $80,000 for John Leguizamo‘s Phenom X comic book about a Latino superhero.

“We were honored to participate in the L’Attitude Match-Up Business Showcase and are very pleased to learn we’ve received $250,000 in funding,” said Fanny Grande, Avenida’s CEO.

The new investment is part of the duo’s efforts to bring in the financial resources needed expand Avenida into the next phase. “We’re completing our seed round of capital raising as we work to bring Latino-led productions to market with funding, production, marketing and distribution,” said Nelson Grande. “This investment doesn’t just help Avenida. It helps every creative person with an idea or dream to make their movies and tv shows.”

The issues of representation, diversity and inclusion have been a hot topic in Hollywood in recent years with some progress being made lately thanks to the arrival of streamers who cater to diverse audiences both here in the States and internationally. However, Latinos and other underrepresented filmmakers lack access to capital. Avenida is one of only a handful of U.S. Latino companies striving to create content from start to development to premiere, helping filmmakers deliver their products to the masses.

“We’re seeing a massive wave of growth and entrepreneurship by Latinos like Fanny and Nelson Grande,” said Laura Moreno Lucas, Venture partner at L’Attitude Ventures. “We know they and others like them are overlooked by capital markets. They could drive high investment returns, and they exemplify successful founders.”

Latino venture capital could be a game-changer for Latinos in Hollywood. Founded in 2018, L’Attitude dubs itself as a “purpose-led venture fund” that invests in early-stage U.S. Latino-led and owned businesses with large and high-growth opportunities capturable through technology. It is helmed by global executive Sol Trujillo, reportedly the first U.S.-born Latino to lead a Fortune 200 company and who has long underscored the economic importance of Latinos in the US. Trujillo has served as the CEO of telecom corporations like Australia’s Telstra, U.S. West, and Frances’s Orange S.A. He also served as a trade policy advisor to two presidents, Bill Clinton and George W. Bush.

Featured Photo: From left, Oscar Munoz, L’Attitude Ventures partner; Avenida’s Fanny and Nelson Grande; and Sol Trujillo, L’Attitude Ventures partner and CEO (Photo: L’Attitude Ventures)

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