‘The Dreamer Cinderella’ Rewriting the Indie Film Marketing Playbook— on its Own Terms
By Bel Hernandez Castillo In an industry where independent films are too often sidelined by limited marketing muscle and one-size-fits-all...
Nielsen’s New “OOH” Study Targets Younger Audiences
New Nielsen study focuses on new insights on Out-of-Home (OOH) TV viewership : It’s like Nielsen giving a big shout-out...
Gina Rodriguez and Rosa Salazar Star in Two New Major February Film Releases
Two new big budget studio films, Miss Bala and Alita: Battle Angel are produced by predominantly Latino filmmakers starring Latinas...