Nielsen Study: Latinos Show Gains on Broadcast TV – Lagging on Streamers
A new study of diversity in television programming by Nielsen Media Research points to a record level of on-screen representation,...
Nielsen Announces Enhancement of Social Television Talent Coverage
Nielsen recently announced that it’s Social Content Ratings solution now measures celebrity promotion of television programs across Twitter, Facebook, and...
Nielsen’s New “OOH” Study Targets Younger Audiences
New Nielsen study focuses on new insights on Out-of-Home (OOH) TV viewership : It’s like Nielsen giving a big shout-out...