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	<title>Plaza de la Raza -</title>
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	<title>Plaza de la Raza -</title>
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	<item>
		<title>The Untold and Unsettling Story Of The &#8216;Ugly Little Monkeys&#8217;</title>
		<link>https://latinheat.com/ugly-little-monkeys-the-whole-story-told-55-years-later/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=ugly-little-monkeys-the-whole-story-told-55-years-later</link>
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		<dc:creator><![CDATA[Bel Hernandez Castillo]]></dc:creator>
		<pubDate>Thu, 16 May 2024 18:39:58 +0000</pubDate>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Film]]></category>
		<category><![CDATA[Trailers]]></category>
		<category><![CDATA[David Valdez]]></category>
		<category><![CDATA[enrique castillo]]></category>
		<category><![CDATA[Father Charles H. Rourk]]></category>
		<category><![CDATA[Linda Rondstadt]]></category>
		<category><![CDATA[mariachi]]></category>
		<category><![CDATA[Mariachi Cobre]]></category>
		<category><![CDATA[Plaza de la Raza]]></category>
		<category><![CDATA[Ugly Little Monkeys]]></category>
		<category><![CDATA[Youth Mariachi Groups]]></category>
		<guid isPermaLink="false">https://latinheat.com/?p=83587</guid>

					<description><![CDATA[<p>By Bel Hernandez Castillo The Ugly Little Monkeys documentary recounts the story of a cultural phenomena, the first</p>
<p>The post <a href="https://latinheat.com/ugly-little-monkeys-the-whole-story-told-55-years-later/">The Untold and Unsettling Story Of The ‘Ugly Little Monkeys’</a> first appeared on <a href="https://latinheat.com"></a>.</p>]]></description>
										<content:encoded><![CDATA[<p class="has-text-align-right">By Bel Hernandez Castillo</p>



<p>The <em>Ugly Little Monkeys</em> documentary recounts the story of a cultural phenomena, the first student mariachi group in the US, Los Changuitos Feos de Tucson created in 1964 by an Irish Catholic priest.&nbsp; It is the story of the music they played, the magic they experienced, the pain they endured and the ultimate triumph of their spirit, told in this documentary as they near the group&#8217;s 60 anniversary later this year. </p>



<p>The enduring legacy of Los Changuitos Feos began with a group of high school boys whose lives would change forever through the mariachi music they played and the cultural Mexican pride they felt, to become the start of the student Mariachi movement which has since spread across America.</p>



<p>The documentary traces the untold story of almost 60 years of a legacy that would ignite a pride wave as these young kids embraced their Mexican-American  culture and learned to love Mariachi music.</p>



<p>Ugly Little Monkeys the documentary, co-directed by <strong>David Valdez</strong>, a native of Tucson Arizona, and actor/writer and producer<strong> Enrique Castillo</strong>.  It is a heartwarming and triumphant tribute to America’s first youth mariachi group, celebrating resilience and cultural pride with masterful storytelling!  </p>



<p>The documentary takes us on a historical journey from delving into where the idea of forming Los Changuitos Feos came from.  It was the brainchild Father Charles H. Rourke, who had been an accomplished jazz pianist and had shared the stage with greats like <strong>Sarah Vaughn</strong> and <strong>Duke Ellington</strong> before becoming a priest.</p>



<p>As a priest of the Catholic church in the ‘60’s, Father Rourke had a passion for assisting in the positive development of at-risk youth, hosting a radio program dedicated to youth awareness.&nbsp; When he was introduced to Mariachi music he fell in love with it and hit on the idea of using the form to recruit young men to start a youth Mariachi group. His charm was intoxicating and he was welcomed into the Mexican/American homes with a status reserved only for those deserving the highest reverence.</p>



<p>As the <strong>David Ruiz</strong>, labeled in the documentary as the “Original Changuito Feo” because it was Ruiz Father Rourke reached out to be the first a of the members of the group, recounts in the documentary, the group had to learn to play the instruments, learn the songs in Spanish (which many did not speak), how to play the instruments in some cases, and learn about “stage presence” from Father Rourke.  The initial group consisted of 5 guitars, one vihuelas, one trumpet, one violin and one guitarrón.</p>



<p>Throughout the years Los Changuitos Feos achieved national recognition following performances at the inaugurations for Presidents<strong> Richard Nixon</strong> and <strong>Gerald</strong> <strong>Ford</strong> and for the  play and<strong> Mayor Richard J. Daly </strong>of Chicago and recorded with <em>Herb Albert</em>. They performed at Universal City with the group eventually rising to international fame performing on the CBS special the <em>Mission and the The Mariachi</em> and represented the US in Mexico.&nbsp;</p>



<figure class="wp-block-image alignleft size-large is-resized"><img fetchpriority="high" decoding="async" width="760" height="1024" src="https://latinheat.com/wp-content/uploads/2024/05/David-Valdez-760x1024.jpg" alt="" class="wp-image-83590" style="width:197px;height:auto" srcset="https://latinheat.com/wp-content/uploads/2024/05/David-Valdez-760x1024.jpg 760w, https://latinheat.com/wp-content/uploads/2024/05/David-Valdez-223x300.jpg 223w, https://latinheat.com/wp-content/uploads/2024/05/David-Valdez-768x1035.jpg 768w, https://latinheat.com/wp-content/uploads/2024/05/David-Valdez-110x147.jpg 110w, https://latinheat.com/wp-content/uploads/2024/05/David-Valdez-585x789.jpg 585w, https://latinheat.com/wp-content/uploads/2024/05/David-Valdez.jpg 1000w" sizes="(max-width: 760px) 100vw, 760px" /><figcaption class="wp-element-caption"><sup>Exec. Prod./Co-Director <strong>David Valdez</strong></sup></figcaption></figure>



<p>Co-director and executive producer Valdez, a native of Tucson and very familiar with Los Changuitos Feos (he even tried out for the group as a young boy) was given a copy of a book, <em>Bless Me Father for You Have Sinned</em> written my one of the original member of Los Changuitos Feos, <strong>Wilfred Arvizu</strong> </p>



<figure class="wp-block-image alignright size-full is-resized"><img decoding="async" width="1000" height="563" src="https://latinheat.com/wp-content/uploads/2024/05/Enrique-Castillo.jpg" alt="" class="wp-image-83591" style="width:382px;height:auto" srcset="https://latinheat.com/wp-content/uploads/2024/05/Enrique-Castillo.jpg 1000w, https://latinheat.com/wp-content/uploads/2024/05/Enrique-Castillo-300x169.jpg 300w, https://latinheat.com/wp-content/uploads/2024/05/Enrique-Castillo-768x432.jpg 768w, https://latinheat.com/wp-content/uploads/2024/05/Enrique-Castillo-585x329.jpg 585w" sizes="(max-width: 1000px) 100vw, 1000px" /><figcaption class="wp-element-caption"><sup>Co-Director/Producer <strong>Enrique Castillo</strong></sup></figcaption></figure>



<p>When Valdez approached his good friend, actor/writer <strong>Enrique Castillo</strong> about a possible movie based on the book, they decided that the voice of the original Changuitos had to be heard first and Valdez and Castillo decided to co-direct and co-produce the documentary which is inspired by Arvizu’s book. They began the research and with an outline of the script written by Castillo in 2019.&nbsp;&nbsp;&nbsp;</p>



<p>One of the first and the most important tasks was to reach out to the original living Chanquitos.  Over 50 years had passed and they had all taken different paths since leaving the group after high school.  Two of  them went on to form their own mariachi group, Mariachi Cobre, which has been playing at Disney’s Epcot center for over 40 years.  The other members were spread out across America, went on to become a doctor, a state senator, a senior staff engineer who helped launch the Hubble, a Kempo Karate Master, a Hall of Fame recording artist, a Vietnam veteran and many other illustrious careers.</p>



<figure class="wp-block-image size-full"><img decoding="async" width="1000" height="750" src="https://latinheat.com/wp-content/uploads/2024/05/Changos-meeting-©Jeff_Smith_2019_.jpg" alt="" class="wp-image-83589" srcset="https://latinheat.com/wp-content/uploads/2024/05/Changos-meeting-©Jeff_Smith_2019_.jpg 1000w, https://latinheat.com/wp-content/uploads/2024/05/Changos-meeting-©Jeff_Smith_2019_-300x225.jpg 300w, https://latinheat.com/wp-content/uploads/2024/05/Changos-meeting-©Jeff_Smith_2019_-768x576.jpg 768w, https://latinheat.com/wp-content/uploads/2024/05/Changos-meeting-©Jeff_Smith_2019_-585x439.jpg 585w" sizes="(max-width: 1000px) 100vw, 1000px" /><figcaption class="wp-element-caption"><sup>Los Changuitos Feos 1st Reunion 2019 (Photo: Jeff Smith)</sup></figcaption></figure>



<p>Nineteen original members from different generations of Chanquitos agreed to meet up in Tucson for a taped reunion.&nbsp; It was an emotional rollercoaster for all of them, especially having to recount on camera their experiences being a Changiotos Feo, as well as participating in group interviews.</p>



<p>The interviews with the original Chanquitos are the heart of the documentary, supported by archival footage, news clippings, interviews with family members, and civic leaders.&nbsp; Additional interviews of some of the greats in music like native Tucsonan and 11 time Grammy winner <strong>Linda Ronstadt</strong> and <strong>Ruben Fuentes</strong>, a revered classical violinist and composer known for his work with Mariachi Vargas de Tecalitlán his work with <a href="https://en.wikipedia.org/wiki/Linda_Ronstadt">Linda Ronstadt</a>&#8216;s <em>Canciones de mi Padre</em>.</p>



<p>While the visibility and popularity of the Changuitos grew, Father Rourke’s immoral conduct began to surface: alcoholism, questioning of his faith, chronic absences at performances and even worse. In spite of the dark experiences the young men were forced to contend with they assumed leadership roles and persevered. Through their love for and dedication to Mariachi music Los Changuitos Feos de Tucson became world-renowned.&nbsp;</p>



<p>“After having met many of the early members of <em>Los Changuitos Feos</em>, it’s easy to see how the group became so successful. They’re dedicated individuals who inspire with their accomplishments even after having left the group”, Castillo recalls. “It has also been a real pleasure seeing them be totally supportive of each other and watching them joyously interacting and cavorting as they did when they were young.”</p>



<p>Another legacy shared by the members of the Changuitos is the spread of Mariachi programs across the U.S. The spread of youth mariachi groups has grown exponentially in U.S. public schools over the past 30 years, from just a handful of programs in a few states to more than 500 today</p>



<p>It has been five and a half years in the making and the filmmakers of the documentary <em>Ugly Little Monkeys </em>has begun the journey of sharing the untold story of how a group of kids found their music and shared it with millions and continue to do so.&nbsp;</p>



<p>The first screening was a benefit screening in the Changuitos hometown of Tucson, Arizona. The filmmakers wanted to honor the legacy of Los Changuitos Feos and all the proceeds went to support the continuation of the work of this groundbreaking group.&nbsp; This past March audiences gathered at the history downtown FOX theater to fill the 1,164 seat to witness, not only a slice of Tucson history in all its splendor, but also the uncomfortable truths they never knew the young boys had to endure.&nbsp;&nbsp;</p>



<figure class="wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
https://vimeo.com/513195332
</div></figure>



<p>“The five-and-a-half-year production journey has been quite long, exciting, challenging and gratifying, “ said Valdez, whose knowledge of the story started with his father <strong>Joel Valdez</strong>, who served as one time as Tucson City Manager and a board member of Los Changuitos Feos.&nbsp; “I’m extremely thankful to all of the original members of Los Changuitos Feos de Tucson, for entrusting Enrique and I with their personal stories and giving us permission to share them on the big screen.”</p>



<p>The goal of the production was always to tell the untold story about a group of mostly Mexican-American youth which garnered international visibility and are a part of American history.  They decided to offer fundraising screening to organizations, universities and schools that would benefit youth mariachi groups.&nbsp;The screening fall into the co-directors goal to bring&nbsp; social accountability to the work they do through their Ugly Little Monkeys Production company.&nbsp; </p>



<p>The documentary continues its fundraising screenings in Los Angeles on March 16, 2024 at Plaza de La Raza.&nbsp; Plaza&#8217;s commitment to offering classes in music and arts programming since 1970 in East Los Angeles was the perfect choice. Proceeds for the fundraising screening will benefit Plaza’s Student Mariachi Ensemble, who will play at the reception prior to the screening.&nbsp;</p>



<p>“I feel we accomplished our goal by ultimately giving credit back to those who were truly responsible for creating the first youth mariachi in the U.S. and helping start the youth mariachi movement that we’re all witnessing today,” Valdez adds.&nbsp; “I’m extremely proud of my Mexican heritage and having the freedom and opportunity to share our beautiful stories with the world.”&nbsp;</p>



<p>Ugly Little Monkeys is executive producer by <strong>Edward James Olmos</strong>, <strong>Marcia Grand</strong> &amp; <strong>Justin Krienbrink</strong>.</p>



<p>There will be a Q&amp;A after the screening with co-directors Valdez and Castillo.&nbsp; They will be joined by Wilfred Arvizu the author of <em>Bless Me Father for You Have Sinned </em>and a former member of Los Changuitos Feos.&nbsp;&nbsp;</p>



<p><em>Tickets are still available.&nbsp; For info email:&nbsp; info@latinheat.com</em></p><p>The post <a href="https://latinheat.com/ugly-little-monkeys-the-whole-story-told-55-years-later/">The Untold and Unsettling Story Of The ‘Ugly Little Monkeys’</a> first appeared on <a href="https://latinheat.com"></a>.</p>]]></content:encoded>
					
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		<item>
		<title>&#8216;Ugly Little Monkeys&#8217; Documentary Benefit Screening May 16th</title>
		<link>https://latinheat.com/ugly-little-monkeys-documentary-benefit-screening-may-16th/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=ugly-little-monkeys-documentary-benefit-screening-may-16th</link>
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		<dc:creator><![CDATA[Latin Heat]]></dc:creator>
		<pubDate>Mon, 13 May 2024 16:38:24 +0000</pubDate>
				<category><![CDATA[Cultura y Arte]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Film]]></category>
		<category><![CDATA[Benefit Screening]]></category>
		<category><![CDATA[Cultural Center]]></category>
		<category><![CDATA[documentary]]></category>
		<category><![CDATA[Fundrasing]]></category>
		<category><![CDATA[Los Changuitos Feos]]></category>
		<category><![CDATA[Plaza de la Raza]]></category>
		<category><![CDATA[Ugly Little Monkeys]]></category>
		<guid isPermaLink="false">https://latinheat.com/?p=83577</guid>

					<description><![CDATA[<p>Proceeds of benefit screening Plaza de La Raza&#8217;s Student Mariachi Ensemble Plaza de la Raza, a Los Angeles</p>
<p>The post <a href="https://latinheat.com/ugly-little-monkeys-documentary-benefit-screening-may-16th/">‘Ugly Little Monkeys’ Documentary Benefit Screening May 16th</a> first appeared on <a href="https://latinheat.com"></a>.</p>]]></description>
										<content:encoded><![CDATA[<p class="has-medium-font-size"><strong>Proceeds of benefit screening Plaza de La Raza&#8217;s Student Mariachi Ensemble </strong></p>



<p><a href="https://theherreraagency.us14.list-manage.com/track/click?u=8046a619736fb1986d532014b&amp;id=3b996103bb&amp;e=3e876a32a5" target="_blank" rel="noreferrer noopener">Plaza de la Raza</a>, a Los Angeles mainstay cultural arts center in Lincoln Heights will be the benefactor of  a special community screening of the acclaimed documentary, <a href="https://theherreraagency.us14.list-manage.com/track/click?u=8046a619736fb1986d532014b&amp;id=625681a937&amp;e=3e876a32a5" target="_blank" rel="noreferrer noopener"><em>Ugly Little Monkeys: A True American Story</em></a>, taking place on Thursday, May 16, 2024, from 5:30 PM to<strong> </strong>9:30 PM at Plaza de la Raza’s Margot Albert Theater, located at 3540 N Mission Rd, Los Angeles, CA 90031.</p>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="638" src="https://latinheat.com/wp-content/uploads/2024/05/Father-Rourke-and-ULM-1024x638.jpg" alt="" class="wp-image-83580" srcset="https://latinheat.com/wp-content/uploads/2024/05/Father-Rourke-and-ULM-1024x638.jpg 1024w, https://latinheat.com/wp-content/uploads/2024/05/Father-Rourke-and-ULM-300x187.jpg 300w, https://latinheat.com/wp-content/uploads/2024/05/Father-Rourke-and-ULM-768x478.jpg 768w, https://latinheat.com/wp-content/uploads/2024/05/Father-Rourke-and-ULM-1536x957.jpg 1536w, https://latinheat.com/wp-content/uploads/2024/05/Father-Rourke-and-ULM-585x364.jpg 585w, https://latinheat.com/wp-content/uploads/2024/05/Father-Rourke-and-ULM.jpg 1700w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>



<p><em>Ugly Little Monkeys: A True American Story</em>, co-directed by David E. Valdez and Enrique Castillo and executive produced by <strong>Edward James Olmos</strong>,<strong> Marcia Grand</strong>, and <strong>Justin Krienbrink</strong>, delves into the compelling saga of Los Changuitos Feos de Tucson, the original youth Mariachi group in the U.S. Established in 1964 by an Irish priest. This trailblazing ensemble that in spite of overcoming tremendous challenges  rose to international acclaim, newfound celebrity,  all shaping its members into prominent musicians and future leaders.</p>



<p>“I’ve done several stage productions at Plaza de La Raza, and I’m thrilled that our documentary film <em>Ugly Little Monkeys: A True American Story</em> is screening at Plaza’s Margot Albert Theater. &#8220;I’m especially pleased that the screening will benefit Plaza’s arts education programs, particularly its youth Mariachi program,” stated <strong>Enrique Castillo</strong>, Co-Director of the documentary.</p>



<figure class="wp-block-image alignleft size-large is-resized"><img loading="lazy" decoding="async" width="1004" height="1024" src="https://latinheat.com/wp-content/uploads/2024/05/Mariachi-Classes-1004x1024.png" alt="" class="wp-image-83579" style="width:385px;height:auto" srcset="https://latinheat.com/wp-content/uploads/2024/05/Mariachi-Classes-1004x1024.png 1004w, https://latinheat.com/wp-content/uploads/2024/05/Mariachi-Classes-294x300.png 294w, https://latinheat.com/wp-content/uploads/2024/05/Mariachi-Classes-768x784.png 768w, https://latinheat.com/wp-content/uploads/2024/05/Mariachi-Classes-1505x1536.png 1505w, https://latinheat.com/wp-content/uploads/2024/05/Mariachi-Classes-2007x2048.png 2007w, https://latinheat.com/wp-content/uploads/2024/05/Mariachi-Classes-585x597.png 585w" sizes="(max-width: 1004px) 100vw, 1004px" /></figure>



<p><strong>Maria Jimenez-Torres</strong>, Executive Director of Plaza de la Raza, expressed the importance of the screening, stating, “This film will surely inspire, educate and uplift. We are deeply thankful to Los Changuitos Feos de Tucson and the&nbsp;<em>Ugly Little Monkeys</em>&nbsp;filmmakers for their support and collaboration in hosting this benefit screening. Their commitment to using music and film as a catalyst for positive change mirrors our own mission of fostering cultural enrichment and community empowerment.”</p>



<p>The evening will commence with a reception at 5:30 PM featuring a performance by the Plaza de la Raza Youth Mariachi Ensemble. The reception will include a delightful array of Mexican <em>antojitos</em> catered by <a href="https://theherreraagency.us14.list-manage.com/track/click?u=8046a619736fb1986d532014b&amp;id=29a1d83470&amp;e=3e876a32a5" target="_blank" rel="noreferrer noopener">El Comal Fresh &amp; Authentic Tortilla Products</a>. Following the reception, attendees will enjoy the film screening and have the unique opportunity to engage in a Q&amp;A session with co-directors <strong>David E. Valdez</strong> and <strong>Enrique Castillo</strong>, as well as an original member of Los Changuitos Feos, the pioneering youth mariachi group which the documentary highlights.</p>



<p>For information on Sponsorships or tickets please email:  info@latinheat.com</p><p>The post <a href="https://latinheat.com/ugly-little-monkeys-documentary-benefit-screening-may-16th/">‘Ugly Little Monkeys’ Documentary Benefit Screening May 16th</a> first appeared on <a href="https://latinheat.com"></a>.</p>]]></content:encoded>
					
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		<title>Lupita Infante and  Mariachi Los Reyes Kick off National Menudo Month With Juanita&#8217;s Menudo</title>
		<link>https://latinheat.com/lupita-infante-and-mariachi-los-reyes-kick-off-national-menudo-month-with-juanitas-menudo/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=lupita-infante-and-mariachi-los-reyes-kick-off-national-menudo-month-with-juanitas-menudo</link>
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		<dc:creator><![CDATA[latinheat]]></dc:creator>
		<pubDate>Wed, 16 Jan 2019 16:59:34 +0000</pubDate>
				<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Alvera de Leon]]></category>
		<category><![CDATA[emudo]]></category>
		<category><![CDATA[Gina de la torre Harpur]]></category>
		<category><![CDATA[Juanita's]]></category>
		<category><![CDATA[Lupita Infante]]></category>
		<category><![CDATA[Mariachi Los Reyes]]></category>
		<category><![CDATA[Plaza de la Raza]]></category>
		<category><![CDATA[Vive La Tradicion]]></category>
		<guid isPermaLink="false">http://staging.latinheat.com/?p=40713</guid>

					<description><![CDATA[<p>January is National Menudo Month and Juanita’s Foods, the #1 brand for ready-to-eat menudo, is celebrating big with Vive La Tradición on January 27th at Plaza de la Raza</p>
<p>The post <a href="https://latinheat.com/lupita-infante-and-mariachi-los-reyes-kick-off-national-menudo-month-with-juanitas-menudo/">Lupita Infante and  Mariachi Los Reyes Kick off National Menudo Month With Juanita’s Menudo</a> first appeared on <a href="https://latinheat.com"></a>.</p>]]></description>
										<content:encoded><![CDATA[<p style="text-align:center"><strong> <em>Vive La Tradición</em></strong><strong> a&nbsp;Free&nbsp;Event&nbsp;For&nbsp;the&nbsp;Entire&nbsp;Family</strong></p>


<p>Los Angeles, CA &#8212; January is National Menudo Month and <strong>Juanita’s Foods</strong>, the #1 brand for ready-to-eat <g class="gr_ gr_7 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling" id="7" data-gr-id="7">menudo</g>, is celebrating big with <strong><em><g class="gr_ gr_6 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace" id="6" data-gr-id="6">Vive</g> La</em></strong><em> </em><strong><em>Tradición.  </em></strong>The family event will feature live musical performances, folkloric dancers, games, activities for the kids and plenty of delicious Juanita’s Menudo for the entire family. The festivities will take place on Sunday, January 27<sup>th</sup> from 10 a.m. to 2 p.m. at Plaza De La Raza located at 3540 N Mission Rd<strong>.</strong> in Lincoln Heights. Concurrently, there is a promotion which consists of a consumer <g class="gr_ gr_8 gr-alert gr_gramm gr_inline_cards gr_run_anim Grammar multiReplace" id="8" data-gr-id="8">sweepstakes</g> (<a href="http://www.vivelatradicion.com/">www.vivelatradicion.com</a>)  <br /></p>


<p><strong><em><g class="gr_ gr_7 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace" id="7" data-gr-id="7">Vive</g> La</em></strong><em> </em><strong><em>Tradición</em> </strong>is a<strong> </strong>celebration of Mexican culture, paying homage to the traditions that have been passed down from generation to generation. From the music to the dances and the food, these traditions are so deeply rooted in the culture that they have not only transcended generations, but also borders.</p>


<p>Juanita&#8217;s Menudo has been promoting Mexican culture since in 1950 when the De La Torre family began canning and distributing their homemade <g class="gr_ gr_119 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace" id="119" data-gr-id="119">menudo</g> recipe in the U.S.  They became the largest producer of <g class="gr_ gr_5 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling" id="5" data-gr-id="5">menudo</g> and the #1 <g class="gr_ gr_6 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling" id="6" data-gr-id="6">menudo</g> brand in the United States. Today, the company continues to be owned and operated by the De La Torre family with millions of loyal consumers.<br /></p>


<div class="wp-block-image"><figure class="aligncenter"><img decoding="async" src="http://staging.latinheat.com/wp-content/uploads/2019/01/JF-Logo-Hi-Res.jpeg" alt="" class="wp-image-40719"/></figure></div>


<p>“The De La Torre family believes in the importance of preserving Mexican culture and traditions which is why Juanita’s Foods is proud to host promotions like Vive La Tradición which honors those traditions,” said <strong>Gina De La Torre Harpur</strong>, Juanita’s Foods Third Generation Owner. <em>“We invite everyone to join us in this special celebration and in keeping the tradition alive!”</em><br /></p>


<p>Vive La Tradición will feature performances by <strong>Lupita Infante</strong> (granddaughter of the legendary <strong>Pedro Infante</strong>), <strong>Alvera De Leon</strong>, <strong>Mariachi Los Reyes</strong>, <strong>Mariachi Alma Angelino</strong>, <strong>Plaza de la Raza Mariachi Youth Ensemble</strong> and <strong>Pasión de Mi Tierra Dance Company</strong>. Kids will enjoy a variety of games and activities at the Sleepie Teepee station like playing their favorite Mexican Bingo game, <em>loteria</em> or taking a swing at the piñata. Other activities include face painting provided by <strong>Creative Face &amp; Body</strong> and balloon art provided by <strong>Vivian’s Face Painting &amp; Balloons</strong>. With so much activity going on, fiesta-goers are sure to work up an appetite and will be invited to sample a delicious bowl of Juanita’s Menudo or Juanita’s Pozole and quench their thirst with <em>aguas frescas</em> provided by Agua Lucha. Rain or shine, this fiesta is sure to delight the young and the young at heart alike.<br /></p>


<p><strong><em>Vive La Tradición</em></strong> is a free, family event and open to the public, hosted by Juanita’s Foods in celebration of National Menudo Month 2019. &nbsp;Vive La Tradición will take place on Sunday, January 27<sup>th</sup> from 10 a.m. to 2 p.m. at Plaza De La Raza located at 3540 N Mission Rd., Los Angeles 90031. For more information, please visit: <a href="http://www.juanitas.com">www.juanitas.com</a> or <a href="http://www.plazadelaraza.org">www.plazadelaraza.org</a><br /></p>


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<p>#NationalMenudoMonth</p>


<p>#ViveLaTradicion<br /></p><p>The post <a href="https://latinheat.com/lupita-infante-and-mariachi-los-reyes-kick-off-national-menudo-month-with-juanitas-menudo/">Lupita Infante and  Mariachi Los Reyes Kick off National Menudo Month With Juanita’s Menudo</a> first appeared on <a href="https://latinheat.com"></a>.</p>]]></content:encoded>
					
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