Adsmovil USA, a minority-owned and certified Hispanic mobile advertising and digital media announced the launch of Nuestra.TV a free video-streaming service created to entertain, inform, and empower Hispanic audiences across cultural diversity, generations, languages, and devices. Verizon, one of the world’s leading providers of technology and communications services, will serve as an official sponsor of Nuestra.TV’s launch.

Launched with more than 40+ FAST channels and 15,000+ hours of premium video on demand (VOD) content reflecting the full breadth and diversity of the Hispanic community, Nuestra.TV (Our.TV) was created and customized for each member of la familia, as evidenced by its bilingual footprint. Its fully downloadable content library includes a wide range of premiere productions (both English and Spanish) from the U.S., Latin America, and Spain.

Nuestra.TV will also offer educational programming with the goal of both entertaining and empowering its audiences. Additionally, gaming, podcasts, UGC, live news, and music events will be available to subscribers.

Additionally, live news and live sports will  be part of Nuestra.TV’s programming line-up, as well as  original bicultural content, including reality road trip Latina Approved: Buen Provecho; docuSeries Nuestro Stories to tell the origins of Latino traditions, songs, sayings and more; animated children’s series MariVi: the Master Navigator” following a first-generation immigrant family, the Abascals, and their influential U.S. born daughter, MariVi; and financial educational video series “SUMA Wealth: Boot Camp” from industry pioneer and mitú founder, Beatriz Acevedo.

Headquartered in Miami, Florida, Nuestra.TV was created by Adsmovil CEO Alberto Pardo, a digital media pioneer, to both meet the high demand for premium streaming content and better serve the wide range of audiences that make up the Hispanic community.

“We have over a decade of experience creating content and reaching Hispanics, across generations, cultural origins, and languages, and with Nuestra.TV we are uniquely positioned to provide Hispanic cord cutters with a platform that is inclusive and authentic, and informed by content that is culturally and linguistically relevant, informative, and engaging,” said Alberto Pardo, President, and CEO, Nuestra.TV.